Happy birthday, Netflix! The streaming platform has recently turned 26 and was founded on August 29th, 1997. So many things have changed since then, including the infamous brand logo. Here, we will reveal what it looked like and what people think of it.
The Original Netflix Platform
Founded over two decades ago, Netflix has gone through some changes. The original logo is what shocked some fans the most. Those early to the streaming service probably remember it being a DVD rental service. It was kind of like Blockbuster if you exclude the shop.
The creation by Reed Hastings and Marc Randolph gave users the opportunity to order their favorite films online with the DVDs then being mailed out. Despite Netflix being a streaming service for over two decades, the rental service will stop this year. As the platform is known worldwide and recognized and loved for its original content, Netflix has also updated its logo.
The Old Logo
The original logo was, in fact, a little, um, low-tech. Since it was created in the ’90s, you won’t be surprised that it seemed as if it was designed with Word Art, considering the purple film reel separating the ‘net’ and ‘flix’. The design was quickly replaced in 2002, and most fans were not impressed. Some commented, “Omg, it looks like a site that would give you a virus.” Others thought it looked like it required a prescription. Ouch!
Despite people disliking the logo, it has an important detail not included in the present logo. Some fans might have noticed that the ‘Flix’ is capitalized, which is a reference to the streamer’s original website. When Netflix was first launched, the “F’ was also capitalized, NetFlix.com, but that’s no longer the case. There was also a short period when the website’s design was black-and-yellow with a TV as the dot above the ‘I.’
The modern red logo was introduced in 2014, and it hasn’t changed since then. The ‘N’ emblem on the app’s icon was also introduced shortly after. We wonder what the logo will look like in another 20 years time!